Our strategy
Our work combines the catalytic power of philanthropy with the reach and influence of industry to advance systemic reforms. In 2023, we have sharpened our strategic focus on industry transitions, adapting to a rapidly changing context based on what we have learned with partners.
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Vision
Our vision is one where economies value all people, climate, and nature.
Mission
We support brave action to inspire and challenge industry to transition to a green, fair, and inclusive economy.
Our programmes
We focus on driving a just transition in four key industries with outsized impact on climate change, nature loss and inequality. To amplify our impact, we have cross-cutting programmes to accelerate change across industry.
Industry
programmes
- Built Environment
- Fashion
- Food
- Finance and Capital Markets
Cross-industry programmes
- Labour Rights
- Narratives
Industry transformation initiatives
Our industry transformation initiatives act as catalysts for innovation and collaboration, uniting diverse actors for systems change. We leverage philanthropy to ignite bold, early-stage ideas to accelerate a green, fair and inclusive economy.
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Fashion For Good
Fashion for Good is a global initiative to inspire change and drive the collective movement to make fashion a force for good. Founded by Laudes Foundation, it works directly with the fashion industry to identify, test and scale innovate towards solutions that are better for people and the planet.
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Built by Nature
Built by Nature, founded by Laudes Foundation, is a network and grantmaking fund dedicated to accelerating the timber building transformation in Europe: radically reducing embodied carbon; safely storing carbon in our buildings for generations; and sequestering carbon by championing forest stewardship and regeneration.
Our approaches
The six approaches we believe will help us achieve the greatest impact are:
Accelerating advocacy
Accelerating advocacy
Accelerating advocacy by boosting partner advocacy through capacity building, support, scaling, and amplification efforts.
Scaling research and innovation
Scaling research and innovation
Scaling research and innovation by adopting, monitoring, and evaluating new tools, models, and solutions.
Amplifying narratives
Amplifying narratives
Amplifying narratives by changing the dominant narrative around the economic system to build support for transformative change.
Strengthening accountability
Strengthening accountability
Strengthening accountability by implementing funding mechanisms, including transparency, to motivate progress and enforce standards and protections.
Cultivating alliances
Cultivating alliances
Cultivating alliances by convening partners, coalitions, networks, and movements for collaborative action.
Redefining
value
Redefining value
Redefining value by creating new models, solutions, narratives, and policies to redefine the system and the actors within it.
Working with five actors
We focus our work on initiatives that work with and can influence key actors that can enable a systems change and accelerate a just transition in industry.
Government officials ›
Government officials
Government officials reform, implement, enforce, and protect laws and policies that embed positive environmental outcomes, fairness, and inclusivity across all sectors of society
Business leaders ›
Business leaders
Business leaders promote and implement bold policies, models and practices that are climate-positive and contribute to equity and inclusion.
Investors and financiers ›
Investors and financiers
Investors and financiers use their influence, policies, and valuation methodologies to steer economies towards practices that support environmental stewardship and promote equity and inclusion.
Workers, producers, and the communities they serve ›
Workers, producers, and the communities they serve
Workers, producers, and the communities they serve advocate for their rights and mobilise for fair and inclusive policies and practices that also safeguard the environment.
Media practitioners ›
Media practitioners
Media practitioners accentuate the urgency of environmental degradation and social inequality, equipping decision-makers to pursue industry transitions.
Theory of change
Our Theory of Change continues to show how our interventions contribute to short- and long-term changes.
Our values
The guiding set of beliefs, principles and behaviours behind everything we do.
Conviction
We believe positive change is not just possible, but necessary. Our team feels empowered to contribute to this change. We are resolute in our belief that individually – and as a team – we can make a meaningful difference.
Courage
We stand up for our beliefs and do so with understanding and empathy for others’ views. We know positive change requires taking risks, and we’re comfortable with knowing we could fail. If this happens, we use to learn, and it enables me to make better (and sometimes, bolder) decisions.
Accountability
We feel accountable to our team, partners, communities we serve, governors and to the impact we aim to have. We believe in the importance of transparent communication and processes. We aim to be authentic through our work, and realise it requires balance, diplomacy, and nuance.
Adaptability
The rapidly changing context in which we work presents opportunities and challenges. We are dedicated to considering diverse viewpoints, especially those of our partners, as well as question our biases and assumptions to continually learn and enhance our impact.
